ARCADE
SWATCHBOOK LIMITED EDITION

Objective

Classic Arcade is a limited edition Neenah paper swatchbook based on classic arcades during the 1970s-80s. This book is to showcase the different types of texture, weight, and color of paper that is offered. We were to make an enclosure or packaging which would make it a collector's edition. I made a miniature retro classic arcade system as my enclosure, that would have a drawer in the back that slides open to reveal the swatchbook. Additional parts were added such as lights, coin slot, and retro vinyl stickers. These accents completed the overall look and feel of the retro classic arcade. I have also included a backup camera LCD for screening and Raspberry Pi programmed and filled with games for all ages to experience.

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Book Compartment

I created a drawer compartment on the back of the arcade that is easy to slide in and out. It is indicated with a half circle cutout for users to locate quickly and give an understanding that it is a drawer. This will be the home for the actual swatchbook.

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Swatchbook Details

Each page spread was created in InDesign with exact measurements for dielines and fold/score lines. The details for the vellum paper overlay has been properly measured and printed as well. I am a pixel perfectionist and pay extra close attention to details. For example, each color swatch paper was cut at the corners to represent a pixel for pixel designs during this time.

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Single Page Spreads

I wanted to show a signature visual representation of collaborating with Neenah Paper Company by creating illustrations within the gameplay to emphasize the letter "N".

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Arcade Components

The projects main focus was the design and hand production process, which had to have a special enclosure. I decided to go all out and build an actual arcade using actual arcade components like the joystick and buttons. I also included a 25 cent coin part to give it more flavor and replica of the legendary arcade cabinet back then. I was able to learn how to program a Raspberry Pi into a game emulator and downloaded all the old classic games from the past and some of my favorite nintendo classics.

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Design Process

Every part of this project was hand made and research was a very critical part of the process. In this section, I will be showing some of the research in arcade cabin's and ideas I found before beginning production in the woodshop. I will also show the progress and attempts I have made before the final solution and outcome.

Golden Age of Arcade Video Games

The golden age of arcade video games was the era of greatest popularity and technological innovation for arcade video games. The exact time period is a matter of debate, but key moments include the release of the first arcade machine in 1971, the release of Space Invaders in 1978 and the first use of vector display technology in 1979. The golden age ended in the mid-1980s as many arcades closed due to declining business (Wikipedia). Most popular gaming companies during this era you might recognize include Atari, Nintendo, Midway, Sega, Bally, Taito, and much more...

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Arcade Research Paper

You can read the research I have done and the paper I have written about the golden age of arcade video games. This will give you more insight on who the important people were and how video arcade games came to life.

Popular Arcade Games

These are some of the most popular arcade game marquee logos I found from the original golden age arcade era. I was surprised to see that most of these games are still around today! Can you spot any you have actually played on an arcade machine or remember from back in the old school days?

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Arcade Color Options

Color options were chosen based on the actual colors most commonly used in the games. These can be anywhere from the bezel colors, side cabinets, marquee, game play, control modules, and instruction colors.

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Arcade Cabinet Styles

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Personal Cabinet Design

These are the components that I designed with a combination of the different popular games during that time and including a few touches of retro styles as well. The color scheme I used was a mixture of both really black background with bright retro style colors over it. This created more of a old school look and feel. I also tried to grunge the arcade a bit, so it felt more realistic. I printed the artwork on vinyl sticker sheets and then took different types of paint sprays and sprayed over the work before sticking it on the actual wood panels.

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