MILK
REBRANDING

Objective

Milk is a very popular macaron ice cream, dessert, and bakery cafe on the popular streets of Beverly Boulevard in Los Angeles, California. I decided to a rebrand of this company because the original logo was not as refreshing nor cool feeling like they market themselves. I decided to go with a complete redesign of the brand using the subtle curves of the milk bottle idea that they originally used.

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Stationery Set

The new stationery set includes a letterhead, envelope, and business cards.

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Complete Package Design

The new package design comes in a variety of exciting, unique styles for each individual product. These can be anything from take out boxes or containers, plastic cups, plastic and glass plates, silverware, napkins, and much more.

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Packaging Details

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Promotional Goods

In order to help market and campaign the store and the new rebrand, many different forms of promotional goods have been applied to different merchandise. These include hoodies, t-shirts, shirts, jackets, aprons, gloves, baby apparel, pins, tech accessories, bags, pens, stickers, and much more.

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